top of page

WayFinding: Optimizing Navigation, Enhancing Customer Experience

Wayfinding Technologies have become essential to navigation in airports. Giving passengers an easy, positive experience will keep them coming back to fly over and over again.



Wayfinding refers to information systems used to guide people to a particular place, helping them navigate and providing an understanding of the physical environment around them. In order to have a successful WayFinding system you need two things; the hardware (Digital Enclosure / Interactive Signage kiosks) and WayFinding Software.


WAYFINDING IN AVIATION


WayFinding is particularly useful for passengers who are traveling. When a person is navigating through an airport, for example, they want to find their gate, baggage, exit area, and more.


As noted in Airport Wayfinding: Guiding Passengers and Expressing Identity on SEDG.org, airports continue to expand as travel demands increase and technology develops. They note that,

"Doing more than simply guiding travelers from one point to another, the visual language of wayfinding signage often conveys an airport’s unique brand identity using distinct colors, fonts and pictograms."

Wayfinding Technologies have become essential to navigation in airports. Giving passengers an easy, positive experience will keep them coming back to fly over and over again.


Parabit covers all the bases with our assortment of indoor and outdoor kiosks perfect for WayFinding. From the interactive touch screens to dual screen features, to the accessibility trackballs, and more, there is a WayFinding kiosk available to meet your needs.


WAYFINDING IN HEALTHCARE


In the article, Hospital of the University of Pennsylvania Pavilion on SEGD.org the new Hospital of the University of Pennsylvania Pavilion boasts a 14-story tower and includes 500 inpatient beds, 50 operating procedure rooms, and a state-of-the-art emergency department. They then pose the question, how do you effectively welcome and guide patients through this vast structure intuitively and efficiently?


This is a question posed in Healthcare environments every day. To guide patients to the right place, installing a Digital Signage solution with WayFinding software will get patients and visitors where they need to go. From displaying static maps to greetings and instructional screens to advertising revenue options, the possibilities are endless.


The Dual Atlas Wayfinding Kiosk delivers a smart, aesthetic, and inclusive digital & interactive signage solution featuring dual touch screens and an ADA-compliant height, making it accessible for all.


Parabit’s WayFinding solutions enhance the way people experience physical environments.


See all WayFinding kiosks here.



bottom of page